Stories of ambition and great expectations in the music industry are as old as the business itself. In hip-hop, the hustle has always been a part of the artistic expression. Entrepreneurs and musicians have building empires from the ground up from the culture’s early days, and rapping about it.
Over the past 3 decades the industry and the music has changed dramatically, but the story continues. New generations of music fans and young moguls still aspire to greatness. The Mu$ic Biz is the classic story retold for the digital generation. It is a mobile gaming app where, for the first time, the audience creates their own music empire. Players will make decisions that can either lead to the top or down and out. The Mu$ic Biz narrative starts on the industry ground floor; players must build a label from one artist, with one song… to a roster of stars and a discography of hits. Selling records from the trunk of your car… all the way to superstardom. TMB let’s you guide your artists through industry scenarios; developing their skills, creating and selecting tracks, promoting, touring. Good decisions, bad ones, it’s all the part of the biz.
The Mu$ic Biz features creative cameos by some of the most respected producers in the game, including; Jake One, Marco Polo, Mr. Porter, Frank Dukes, Ryan Hemsworth, Badbadnotgood and more… Check the app when we drop it, Winter 2012. In anticipation of the game’s release, we have launched this online community, URTheMusicBiz.com, a forum for industry discussion, hip-hop history and a meeting of the minds, where creative minds and musical talents can contribute content and opinions and take part in the ongoing history of The Mu$ic Biz.